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Home Pro Coach — One Training. Your Whole Operation.
Home Services  ·  Nationwide

Build the Business That Runs Without You

One Training. Your Whole Operation.

Watch: how the whole system works

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Lock in your price forever at $500 a month. The price goes up to $2,000.

Get leads. Book them. Close them.

Run the jobs. Run the crew. Run the books.

Taught step by step. Nothing left out.

Built by Alex DeLuca. 13 years in the trades. Still running his own trucks today.

Sound Familiar?

Great in the field. Flying blind in the office.

A lead came in at 9:40. Nobody called it back until 2.
Some months the phone rings. Some months it doesn't.
You quote it, build it, bill it, and chase it. All of it is you.
Take a week off and the business takes a week off too.

None of that is a work-ethic problem. It's a systems problem.

What You're Getting

Master the Front End. Run the Back End. Own the Whole Business.

Front End

  • Content that builds trust in your market.
  • Ads that bring in real homeowners.
  • A page that turns clicks into estimate requests.

Middle

  • Call every lead fast.
  • Qualify it. Book it. Confirm it.
  • Show up to appointments that don't cancel.

Back End

  • Sales process that closes at the kitchen table.
  • Job tracking from deposit to done.
  • SOPs, numbers, hiring, and the systems that run it all.

14 modules  ·  180+ lessons  ·  The full cycle of a blue-collar business.

AI templates included. Plug them into any business. Structured for your company.

How It Works

Watch it. Build it. Run it.

1

Watch the lesson.

Short videos. Plain language. No theory.

2

Build it in your business.

Every lesson comes with the template, script, or checklist.

3

Run it with the community.

Weekly lives. Real owners. Real answers.

Companies that call a lead inside 5 minutes are 21x more likely to qualify it than those who wait 30. (MIT lead-response research.) We build that into your business in week one.
Who It's For

If you own a home service business, this is for you.

Roofing · Windows · Home Remodeling · HVAC · Plumbing · Electrical · Painting · Landscaping · Every blue-collar trade beside them.

New or established. Solo or running crews. The system fits where you are.

Who's Teaching This

From the driveway to the deposit.

I didn't learn this business from a marketing book. I learned it in driveways.

12 years in home improvement. Door to door sales. Lead gen. Running sales teams. Project management. I've interviewed thousands of sales reps. Hired hundreds. Trained hundreds. I've hired for every seat in a home service company, from the first setter to the project manager closing out the job. From the driveway to the deposit, I know this business inside and out.

The biggest sales team I built did $1 million a month in revenue. Today I consult with contractors one on one, taking shops doing $100k months to $250k and $500k. Leads coming in from every angle. Close rates climbing toward the mid 30s. SOPs that run the whole business, so it stops running through the owner.

Nobody handed me that system. I built it in the field, fixing one bottleneck at a time.

Here's the honest part.

My private consulting clients pay $5,000 a month for me. This training is the same system at $500 a month. Why? I'm new online. The results are real, but the online receipts aren't stacked yet. So the founding members get everything at a locked price while I build the public proof. Once it's stacked, the price climbs to $2,000.

You're not early to an experiment. You're early to a track record.

Follow the system. The work is yours. The map is proven.

Founding Pricing

Lock in $500 a month. For good.

Founding members lock in $500 a month. For life.

The price climbs to $2,000 a month as the seats fill.

Annual prepay saves 20%.

The founding rate ends when the founding seats do.

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Build the Business That Runs Without You

Every System Your Business Needs.

Taught by someone who still does the work.

Founding seats are limited. When they're gone, the rate goes up.